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Wednesday, 2 December 2015

A Second Look at a Christmas Card: No 1. The Done Deal

It's that time of year when (we hope) many Christmas cards arrive.  And when I try to look at them twice - or more - because they are always more interesting than they first appear.  If only because some are so howlingly mismade!

The very first card we received (yesterday) had a very nice picture of children in the snow and at first and second glance appeared to offer nothing for an eagle-eyed blogger to blog about.  Then I looked at the back.


Maybe I'm naive, but on first reading I took it that the friend who bought this card led, by that purchase, to a small donation being given to Sue Ryder, the wonderful Hospice Charity.  But look again.  Morrisons (who have a very happy and generous relationship with SueRyder it has to be noted) have decided to give £50,000.  That's it.  If they sell a zillion cards or none at all that is the deal.  In fact, as far as I can tell, the best thing to do is to buy a card from a SueRyder Shop as that gives the Charity extra money and they'll get the £50,000 anyway!

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